Sports Business Elective Course
This year, Legacy Prep Academy is offering an exciting opportunity for our high school student-athletes to explore the dynamic world of sports business with a focus on sports history and basketball. This Introduction to Sports Business course is specifically designed for student-athletes who are passionate about basketball and interested in learning how the business side of the sport operates.
Course Objective: The course aims to provide students with an understanding of the various aspects of the sports industry, including management, marketing, media, sponsorships, contracts, and event planning. By focusing on basketball, students will gain insight into how this popular sport functions off the court, and how the commercial side plays a role in the game’s success and the careers of professional athletes.
Why Do We Offer This Course?
- Career Pathways: Students interested in pursuing a career in sports management, marketing, or other related fields will gain foundational knowledge to help them explore and enter the industry.
- Networking Opportunities: Students will have access to professionals in the basketball and sports industry, helping them build a network for future career opportunities.
- Holistic Development: The course will enrich the student’s understanding of how the business side of sports works, complementing their athletic aspirations by exposing them to new career avenues.
- Real-World Application: Lessons and case studies will be rooted in real-world basketball scenarios, providing students with practical, hands-on experience in understanding the economic and operational complexities of the sports world.
Legacy Prep Academy’s Introduction to Sports Business course is a unique opportunity for high school student-athletes to learn about the business behind basketball. It helps them bridge their athletic ambitions with professional opportunities in the sports industry, preparing them for both future athletic and business endeavors. Students who complete this course will leave with a broader understanding of the sports world, particularly how business decisions shape the success of basketball teams and athletes globally.
